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Bastion

Experts who think creative, code, data, research, relationships, reputation, strategy, experiences and more.
Bastion is an integrated, full-service marketing and communications agency with a team of 350+ across Australia, New Zealand and the USA.
Case Study
Content Creation
Creative
Altrad Diversity, Equity, Inclusion and Belonging
We helped the Altrad Group create a new strategic and creative DEI&B approach for their 60,000 employees in 60 countries across the globe.
Case Study
Beauty
Luxury
L'Oréal Australia Maison Margiela x Mecca Activation
The team at L'Oréal Australia partnered with Mecca Brands to deliver a revamp of their stunning collaboration from 2022, this time focusing on the new On a Date Fragrance.
Case Study
Energy
Brand
Creative
Genesis Internal Brand Pride
Three words, three pillars, three pivotal affirmations developed by Genesis: Lead, empower, and care. It was our goal to show Genesis employees a glimpse into how these pillars played a role in the future of the new purpose. 
News
Media
Sport
News The brothers behind Bastion
For Bastion brothers Fergus and Jack Watts, it simply made sense for the two to merge together in business.
News
Digital
Insights
Strategy
News AI: The good, the bad and the ugly
I attended this year’s SXSW festival in Austin, Texas, and was blown away by what I saw. I found myself feeling both scared and hopeful for our future. It challenged my perspectives and left me with more questions than answers. This is my best attempt to aggregate the big questions I will sit with over the next little while.
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