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AmplifyKayanoya as a premium brand had household brand recognition in Japan, however little to no exposure in the US market as an exclusive e-commerce presence. Through a full partnership of Paid Media, Social, E-Mail and Web development campaigns, Kayanoya flourished with 9x increase in revenue growth through paid search campaigns within a few short years. Through complementing campaigns with stunning visuals, on brand messaging tailored to a foreign segment, Bastion grew Kayanoya’s brand following to over 10,000 followers on Facebook and a robust 50,000+ e-mail audience with over 135% increase in website visitors annually. Now positioned as a market leader within the product market, Kayanoya continues to thrive and bring the taste of authentic flavouring to audiences throughout the world.
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